Your business is unique - your web site should reflect the same. Don't use templates that make you look like everyone else. Our webmasters will design your website to make you stand out from your competition. A design that captivates the attention of your customers. Your web site design will be user-friendly for your visitors.
When designing or redesigning your web site, please keep the following in mind to make your web site effective:
Who's your target audience? -
Work with your web designer to develop a site that is appealing visually and functionally towards your targeted consumer. You don't want babies and flowers on a financial planner's web site if you're targeting an audience who's annual net income is $100,000.00 or higher.
Online Navigation Habits - Design a web site that is easy for your visitors to navigate and get to the desired information quickly. You have less than 5 seconds to grab that visitor's attention and keep them there. Frustration due to navigation difficulties is the quickest way to lose potential clients.
You can play with the big boys - The Internet (unlike brick and mortar) has brought the playing field between large corporations and the small business owners to a whole new level. Unfortunately, many small business owners have decided to design their own web site with a do-it-yourself (i.e. WYSIWYG) program or had their teenage kid build it for them. When visitors reach their web sites, the first impression is rarely one of big business appeal. We know this because the do-it-yourselfers and the 'my kid created it' clients are a high percentage of our own clientele. To play with the big boys, you must look like the big boys.
Example of Design
|
Example of Re-Design
|
|